Hiring the best cannabis SEO company near me is a big step toward growing your dispensary online. But what actually happens in those first 90 days? If you’re new to dispensary marketing, it’s important to know what to expect—and what not to. A good SEO partner won’t promise overnight results, but they will follow a clear plan built around real timelines, proven strategies, and measurable growth.
Here’s a simple breakdown of what the first three months with a cannabis SEO agency should look like—plus tips to make the most of your investment.
Month 1: Discovery, Setup, and SEO Audit
The first month lays the foundation for success. It’s not about instant rankings—it’s about building a solid SEO strategy for your cannabis business.
- Run a full cannabis SEO audit to uncover your website’s strengths, weaknesses, and opportunities
- Research local and national keywords like “dispensary near me” and product-specific terms
- Analyze your competitors to see what they’re ranking for
- Fix technical issues like slow loading speeds, missing tags, or broken links
- Set up analytics tracking to measure growth from day one
- Create a custom SEO plan based on your dispensary’s goals and location
“The first 30 days are all about precision. Before we write a single blog post or optimize a title, we’re auditing every layer of the site to build a strategy that scales,” says Felix Shaye, cannabis SEO expert at AdJet Marketing.
Month 2: On-Page Optimization and Content Creation
Now that the plan is in place, your SEO team starts putting it into action.
- Optimize all core pages with target keywords like “cannabis delivery” or “best dispensary deals near me”
- Update title tags, meta descriptions, and headers for search visibility
- Begin building optimized blog content around marijuana SEO expectations, FAQs, and product education
- Add internal links to guide search engines through your site
- Create local landing pages for geographic areas you serve
- Start optimizing Google Business Profile and directory listings
Expect to start seeing early dispensary results like better rankings for low-competition terms and more impressions on Google.
“You won’t rank #1 overnight—but you’ll start seeing keyword movement and more traffic by the end of month two,” says Felix.
Month 3: Link Building and Local Growth
The third month is about building authority. Google rewards trusted sources, so your SEO team will start generating backlinks and refining local visibility.
- Launch a white-hat backlink campaign from local and cannabis-friendly sources
- Secure listings on high-authority cannabis directories
- Build out customer review strategies to improve your Google ratings
- Optimize for mobile search and voice queries
- Track keyword performance and adjust content plans accordingly
- Analyze user behavior to improve conversion rates
At this point, you should see stronger keyword rankings, more site traffic, and increased calls, form submissions, or online orders. These early wins will help you determine if your cannabis SEO timelines are on track.
“SEO results compound. The work done in months one and two starts to pay off here—but the biggest gains come with consistency beyond day 90,” says Felix.
Your Cannabis SEO Timeline at a Glance
- Day 1–30: Strategy, site audit, keyword research, technical fixes
- Day 31–60: Page optimization, content writing, early ranking improvements
- Day 61–90: Link building, local SEO, review strategy, measurable traffic growth
Tips to Maximize Your 90-Day Campaign
- Stay involved: Attend regular check-ins to understand what’s happening behind the scenes
- Be patient: SEO isn’t instant—it’s a long-term investment in organic growth
- Track everything: Request monthly reports showing keyword movement, traffic, and leads
- Ask for support: Schedule a marijuana SEO strategy session to align on goals and metrics
Ready to Start Your 90-Day SEO Journey?
If you’re looking to grow your dispensary fast—and sustainably—it’s time to partner with a cannabis SEO agency near me that delivers real results. AdJet Marketing offers dispensary SEO services with timelines designed to help you thrive in the first 90 days and beyond.
📅 Schedule your initial SEO consultation for cannabis brands today
📊 Request a customized 3-month cannabis SEO services plan
🚀 Start your 90-day cannabis marketing campaign with experts who know the space
Let’s grow your dispensary the smart way—starting now.
