Mental Health

Choosing the right mental health ads budget can feel confusing, especially when every city and service has different costs. The good news is that with the right plan, even a small monthly ads budget for therapists can drive steady calls, forms, and booked sessions. This guide breaks down counseling marketing costs, real therapy PPC budget ranges, and what clinics typically invest in 2025 across major cities. Felix Shaye, Google Certified Expert and Partner, says, “Most clinics don’t fail because ads don’t work. They fail because their budget doesn’t match their market. Once the budget fits the city and the service, results improve fast.” How Much Should You Spend on Mental Health Ads? | Monthly Budget Guide by City & Service

Targeting the right keywords can decide whether your clinic gets quality leads or burns budget. Many clinics waste money on broad, low-intent keywords that attract people who are not ready to book. This guide gives you 120+ high-intent mental health PPC keywords, grouped by service and search intent, to help your clinic get more calls, more bookings, and stronger ROI. Everything below follows 2025 Google helpful-content best practices: simple language, clear steps, and actionable advice you can use today. Felix Shaye, Google Certified Expert and Google Partner, often reminds clinics: “Your Google Ads keywords must match the intent of the person searching. When you bid on real ‘ready-to-book’ terms, your cost per lead drops and your conversions rise.” Mental Health

Google Ads can help counseling clinics get new clients fast. Many therapists wonder if Google Ads actually work for mental health services. The answer is yes—when campaigns are set up the right way. Google Ads for counseling clinics reach people at the exact moment they search for help, which means higher intent and stronger results. Felix Shaye, Google Certified Expert and Partner at AdJet Marketing, explains it simply: “When someone searches for a counselor, they’re not browsing. They’re ready to act. That’s why Google Ads give clinics some of the highest-intent leads you can buy.” Why Google Ads Work for Counseling Google Ads match your services with people who are already looking for a therapist. This leads to faster conversions

Tracking calls and form submissions on your therapy website is one of the most important steps you can take to grow your practice. When you know which pages, ads, and keywords bring in new clients, you can spend smarter, improve results, and reduce wasted ad budget. This guide breaks everything down in a simple, friendly way so you can set up therapy conversion tracking without stress. Felix Shaye, Google Certified Expert and co-owner of AdJet Marketing, explains it well:“Most clinics don’t have a leads problem—they have a visibility problem. When you track calls and forms the right way, you finally see which marketing efforts are working.” Here’s how to do it in clear, easy steps using HIPAA-safe tools and simple

Therapists want simple answers to a big question: Where should I put my marketing dollars to get more clients fast? In today’s digital landscape, the three main channels—PPC, SEO, and Social Media—work very differently. Some bring quick wins. Some take time. Some are better for high-intent clients who are ready to book therapy now.This guide breaks down what therapists need to know, using plain language and real strategies that work in 2025. What’s the Best Marketing Channel for Therapists Right Now? | PPC vs SEO vs Social Compared If you want fast results, PPC is the top choice. If you want long-term traffic growth, SEO is the foundation. If you want brand awareness, Social helps people learn who you are.Each

Running ads for a mental health clinic can feel risky. You want more clients, but you also need to protect private health information (PHI) at every step. The good news: yes, HIPAA-compliant marketing is possible with Google Ads—you just need the right setup, the right tracking rules, and the right agency guiding you. At AdJet Marketing, we help therapy clinics, counseling centers, and behavioral health groups run HIPAA-safe, PHI-free advertising every day. Below is a clear, simple guide that shows you how to do it the right way. What HIPAA-Compliant Marketing Means in Google Ads HIPAA compliance in advertising is about one thing: never collecting, storing, or tracking PHI. That includes anything that shows a person is seeking mental health

Mental health clinics often ask the same question: How many leads should we expect each month from marketing? The answer depends on three things—your budget, your city, and your intake goals. These mental health lead benchmarks help clinics understand what “good” performance looks like and how to set realistic therapy lead targets. Felix Shaye, Google Certified Expert and Google Partner, explains it simply: “Clinics grow fastest when they know exactly what lead volume they should be getting for their budget. Clear lead expectations help you spot problems early and scale what works.” Here’s a friendly, easy-to-follow guide to help you estimate your monthly lead volume based on real therapy marketing benchmarks used across North America. Mental Health Lead Benchmarks: What

If your clinic needs more clients fast, the good news is this: some mental health marketing services work much faster than others. The right mix can bring in high-intent leads, lower your cost per acquisition, and fill your caseload in weeks—not months. This guide breaks down the mental health marketing services that deliver the highest and fastest ROI, based on real results from therapy PPC, clinic SEO, and proven mental health lead generation systems. Felix Shaye, Google Certified Expert & Google Partner at AdJet Marketing, says it best: “Clinics don’t just need traffic—they need high-intent clients who are ready to book now. When you use the right channels, ROI happens fast because you’re speaking directly to people actively seeking help.”

Mental health marketing agency pricing can be confusing. Every clinic, therapist, and psychiatrist wants to know the same thing: “How much do these services actually cost, and what will I get for my money?” In this guide, we break down therapy marketing cost, counselor advertising budget expectations, psychiatry marketing rates, and how agencies structure their pricing in 2025. Everything is written in simple, clear language so you can make confident choices for your practice. Mental Health Marketing Agency Pricing: What Therapists Can Expect in 2025 Most mental health practices spend between $1,500 and $12,000 per month on marketing support. The range is wide because each practice is different. Your cost depends on your goals, number of locations, and which services

Choosing the right mental health marketing agency can feel overwhelming. There are many companies out there promising results, but not all of them understand the sensitive, regulated, and trust-driven world of counseling, therapy, and behavioral health. Clinics need an agency that understands both marketing and mental healthcare. Below is a simple, clear guide to help you choose a partner that drives real growth while protecting your brand, reputation, and compliance. Felix Shaye, Co-Founder of AdJet Marketing, puts it simply:“Mental health marketing is not the same as regular marketing. Your agency must understand compliance, intent, and patient trust at every step.” Here are the 9 non-negotiables that every practice should look for. Mental health expertise matters Your agency should understand how