Boosted Posts vs. Paid Ads: A Guide to Meta Facebook Ads Mastery in 2024.
Where social media reigns supreme, businesses often find themselves at a crossroads: to boost or not to boost? That is the question. Imagine you’re a business owner, and your Medspa social media marketing presence is like a bustling marketplace. You’ve been attracting followers for years, and your audience is now in the thousands. Yet, perplexingly, your posts only seem to engage a few hundred. Why is this happening? The Algorithm Enigma: Decoding Social Media Reach Here’s a startling fact: despite having thousands of followers, your posts might only reach a fraction of them due to the intricate algorithms of social media platforms. For instance, according to Hootsuite, an average Facebook post reaches only about 5.5% of page followers. This reveals
