If you run a dispensary or cannabis business, you know that online marketing comes with strict advertising rules. Hiring a cannabis SEO company can help you grow your online presence, but here’s a key question: Do they really understand cannabis marketing laws and compliance?
This is critical. Without full knowledge of dispensary advertising rules, your SEO provider could accidentally put your business at risk. Felix Shaye, Google Certified Expert and Google Partner at AdJet Marketing, says, “A cannabis SEO company must go beyond ranking you on Google—they need to protect you from non-compliant practices that could harm your license or reputation.”
So how do you ensure the best cannabis SEO company near you truly knows compliance? Below is a practical guide to help you ask the right questions and make the best choice.
Why Compliance Knowledge Matters in Cannabis SEO
Cannabis marketing laws vary by region and are often updated. Your SEO agency should understand not just search rankings but also:
- Age restrictions for cannabis website visitors
- Local advertising limits and disclaimers
- Restrictions on health claims in cannabis marketing
- How to manage Google Maps listings without violating terms
Without this expertise, even a top-ranked website can lead to penalties or legal trouble.
What to Ask Before You Hire
Before hiring a cannabis SEO company near you, ask these key questions:
Do you understand cannabis marketing laws where my business operates?
Every jurisdiction has its own rules. The right SEO company will study your local laws carefully.
How do you ensure your SEO practices meet compliance standards?
Look for firms that follow compliant SEO strategies, such as using educational content instead of promotions and adding required disclaimers.
Can you provide examples of cannabis SEO work with compliance in mind?
Ask for case studies or examples where they balanced rankings with strict rules.
How do you handle Google Business Profile optimization for dispensaries?
Felix Shaye advises, “GMB optimization for dispensaries requires special attention to category selection, photos, reviews, and age restrictions to ensure compliance and trust.”
Do you monitor for changes in cannabis marketing laws?
A trustworthy cannabis SEO expert should keep up with regulation updates and adjust your strategy quickly.
Signs You’re Hiring a Compliant Cannabis SEO Company
Here’s what to look for when selecting your cannabis SEO partner:
- Proven dispensary SEO audit process
- Experience working with regulated industries
- Clear, transparent reporting that shows what they do and why
- Understanding of disclaimers, privacy policies, and restrictions
- Focus on organic growth instead of risky paid ad strategies
Services That Should Be Included
A compliant cannabis SEO company should offer:
- Cannabis marketing compliance services
- SEO for dispensary marketing compliance
- Dispensary advertising SEO expert advice
- Cannabis business SEO packages tailored to your region’s laws
Expert Insight
Felix Shaye explains, “At AdJet Marketing, we combine SEO expertise with a deep understanding of cannabis marketing laws. Our goal is not just to boost your rankings but to do it safely and responsibly, so your business thrives long-term.”
Take the Next Step
If you’re ready to hire the best cannabis SEO company near you, ask these questions and look for compliance expertise from the start.
Ready to protect your dispensary’s online presence and drive growth safely? Book a cannabis SEO consultation with AdJet Marketing today. We’re here to help you navigate compliance and succeed online.